by Loy Heaton | Dec 14, 2021 | All Things SEO, Digital Marketing, Tips and Tricks
When a professional chef starts his day in the kitchen, he makes sure that all his knives are cleaned and sharpened. He will do this every morning, and in order to do it, he needs a good quality whetstone and/or honing steel. When an SEO engineer starts his day, he...
by Loy Heaton | Feb 23, 2021 | All Things SEO, Tips and Tricks
Looking to get into SEO? Or just want to know what tools experts and professionals in SEO are using? Search Engine Optimisation (also known as SEO) can sometimes be a daunting job. There is a lot that goes into search engine optimisation of a website and webpages....
by Loy Heaton | Jan 30, 2021 | All Things SEO, Tips and Tricks
There are three main factors that the search engines look at when deciding where to rank your business website in the organic search engine ranking positions – technical, on-page, and off-page. In years gone by, many businesses would put most emphasis on using...
by Loy Heaton | Dec 30, 2020 | Digital Marketing, Tips and Tricks
Long before blogs were used as a marketing tool, they were used as nothing more than online diaries. People would use them to post regular updates about their personal lives. This was back in the early years of the internet when search engines were very primitive and...
by Loy Heaton | Dec 30, 2020 | Digital Marketing, Tips and Tricks
By definition, internet marketing is any strategy or tactic used to market a business on the internet. A broad term, internet marketing is made up of many marketing techniques, methods, and strategies that are designed to bring attention to businesses, products and...
by Loy Heaton | Dec 23, 2020 | Digital Marketing, Tips and Tricks
In all walks of life, those with a plan will generally outperform those without one. If you do not have an internet marketing plan for your business, you are missing out on money that could be coming in. You may miss out on golden opportunities for growth, allow your...
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